Posted on Fri, July 22, 2011 by Emily Vaughn
9 Comments | Categories: Biodiversity, Farms and Farming,
Slow Food Upstate chapter leader Jan Wesley explained why her chapter chose to start the market. “The Earth Market gives us a way to raise awareness and educate, as folks today are confused by the marketing messages that pass for knowledge.” The market is held one Thursday per month during the growing season.
How are Earth Markets different from traditional farmers’ markets? Slow Food International explains, “Earth Markets are farmers’ markets that have been established according to guidelines that follow the Slow Food philosophy. These community-run markets are important social meeting points, where local producers offer healthy, quality food directly to consumers at fair prices and guarantee environmentally sustainable methods. In addition, they preserve the food culture of the local community and contribute to defending biodiversity.” Furthermore, each vendor is required to have an educational component at his or her stall, and a no-GMO policy is strictly enforced.
Representatives from the Italian headquarters of Slow Food International were in attendance to show support for the market. Gigi Frassanito, head of the Earth Markets program internationally, said “We’ve been waiting a while. The movement is so strong in America. For all of us for years people had lost the pride in their food traditions. It good to get the pride alive for your food.” Elisa Demichelis, added that “the Earth Markets are meant to build on the Ark of Taste, to connect the farms and food and communities in a growing network and to make it strong.”
Photo: Thom Duncan